I’m Kyle Howard, and I have the Richer Thinking blog, a blog about the psychology of advertising.

I have worked as a programmer, a web designer, and a sales person. I hold a bachelor of science degree in the field of computer science from Friends University in Kansas.

For the last 10 years I have been an active affiliate marketer on the Internet, and have combined my experience in advertising and marketing with an intense study of psychology. To this end I have taken formal training in advertising, marketing, psychology, hypnosis, and NLP (Neuro-Linguistic Programming.)

I also have conducted hundreds of experiments in the field of advertising since 1997, when I started out selling a collection of animated GIF files on a website I called “The Superweb,” which I drew traffic to by using search engine optimization on Altavista. (this was before Google took over the search business.) Since then I have marketed all manner of information products, from e-books to my own hypnosis audio programs.

This blog is a place for me to share the knowledge I have gained in the field, as well as keep information on my various marketing experiments.

I am married to my wife, Jessie, for 8 years and have two children, Taya, 6, and Kaleb, 3.

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